Copywriting Skills for Dropshipping
What if I told you that the only thing keeping your store from making sales were the words on the product page? What if I told you that you could triple your profit by the words in your email marketing campaign? What if I told you that you could drastically decrease your advertising costs by getting more people to click on your ads just by the words you write in your marketing?
Well, it is possible. Developing copywriting skills is one of the most critical keys that separates the successful dropshippers from those that keep spinning their wheels and can’t figure out what’s wrong with their business. Having the ability to write product copy and craft offers that are so irresistible your customers will feel stupid if they choose not to purchase your product.
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Avoid Facebook Ad Account Shut Downs
Did you know one of the main reasons why dropshippers have their ad accounts disabled is because of their hyped-up, shitty copy?
So many dropshippers don’t do their research into Facebook’s Advertising Policies and their ad copy puts them in serious jeopardy of an account deactivation. Too many dropshippers make huge claims and promise amazing results from using their products both in their ad copy and sales copy within their product page.
But, guess what?
That’s not allowed. It’ll get you shut down quick by Facebook.
So how do I write sales copy that is irresistible without making claims about its benefits to prevent my ad account from being disabled again?
By following the copywriting secrets laid out in David Sharpe’ Copywriter’s Playbook:
Inside this copywriting course Dave will teach you the secrets that have helped him sell over $200 million of his own products. The same secrets that you can add to your sales copy and ad copy to drastically improve your results without changing anything else.
What does the course cover?
- 6 Steps to Irresistible Storytelling
- Getting Perfect Clarity on Your Offer
- Four Crucial Offer Components
- Amateur Mistakes & Pitfalls
- Bringing YOU Into Copy
- The PIMES Copywriting Formula
- Turn Your Feelz Into Copy
- 5 Secret Value Triggers
- 18 Reasons People Purchase
- Sowing Copy Seeds to Reap More Profits
- 5 Case Studies
- Bonus: Dave’s Private Cliffnotes
- Bonus: The 20-Minute Client Formula
- Bonus: 250 Headline Swipe File
- Bonus: $250M Email Templates File
The craziest part, you get all of this for just $1. We’ve never seen a course packed with so much value and content for anything remotely close to this price. Click the following link to get instant access to The Copywriter’s Playbook right now:
The Copywriter’s Playbook for just $1
What Has Been Our Greatest Takeaway?
Besides enhancing our copywriting skills for dropshipping, we’ve learned how to craft offers that made customers feel stupid if they skipped out on the opportunity to buy one of our products.
The biggest key we found to increase our customer conversion rate and profitability:
Craft an irresistible offer by giving something away for free.
We wouldn’t give away another free physical product, we would give away a digital product that would enhance our customer’s experience with the product we were selling.
For example, if we were selling a fitness product we would create an in depth 4 week workout plan and meal plan as a free bonus. We used the sales copy skills from The Copywriter’s Playbook to develop the offer and craft the bonus making our offer irresistible.
We would simply add a PDF doc to the order confirmation email so it would be sent along automatically to our customers whenever they made a purchase.
We used the four crucial offer components and emotional triggers to craft sales copy that was both very compelling but within Facebook’s advertising guidelines resulting in more sales and no disabled ad accounts.
Want to take your e-commerce business to the next level?
Check out the Legendary Marketer 15 Day Business Challenge to learn the skills and mindset absolutely necessary to achieve a high ticket, high profit online business.
Want to generate more leads for free outside of Facebook? Checkout the 15 Second Free Leads to learn how to generate sales on the hottest social media platform in 2020 for free!
We hope these resources help you develop those necessary copywriting skills for dropshipping that will put you ahead of 99% of other dropshippers.
Want to improve your store even more? Checkout this article where we go over how to craft high converting product pages for your Shopify store.
One last thing…don’t miss out on the free 90 day Shopify trial while the offer still lasts! Save nearly $100 over the first three months of your subscription.
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